EGM: SER losing ground to the kidnappers

On December 2 was published on the General Media Study with data on the second wave of 2010. From this summer Football Notes come by tracking the generated media contest the dismissal of Paco González de la Cadena SER after more than twenty years managing Carrusel Deportivo, which triggered a brain drain of PRISA to station COPE, a little over a week, we inform you that the BE has reported a string of bishops , and Paco González y Pepe Domingo Castaño - for alleged plagiarism-sports radio format. As pointed out then, appeared prepared maneuver as an attempt to stay ahead of the EGM data.

The results are as follows: Carrusel Deportivo has lost 192,000 listeners on Saturdays and 253,000 on Sundays compared to the previous wave, in which Gonzalez was gone but all the other professionals who later followed the Spaniard journalist. And if we look at the second wave of 2009, Paco still directing the Roundabout, Saturday loss is even greater, because it gets to 600,000 listeners.

For its part, Time of game reaches 890,000 listeners, more than double that COPE had in the previous wave (388,000), representing a growth of 116% in just four months. Yet the Carousel Javier Hoyos and Juan Ortega leads the weekend evenings with a considerable advantage as they achieve 1,567,000 1,718,000 fans on Saturdays and Sundays, however, we must bear in mind that a wave to another the difference between CD and CoJ has gone from being a million and a half to less than one million listeners, representing a substantial cut.

The Stringer José Ramón De La Morena also lost followers but in this case the flow of listeners does not go so largely to the COPE. Brunete reporter loses more than 300,000 of the 1,363,000 listeners and spends six months ago to minimally exceed one million. The party of 12, directed by Juan Antonio Alcalá and Joseba Larrañaga, earning 140,000 listeners, going from 299,000 to which ended "The Slingshot" of the 439,000 Abellán that gives this second wave.

In troubled waters, fishermen gain: sports programs Onda Cero, the second station with more listeners in Spain, also rise in audience. Radioestadio overcomes the barrier of 600,000 to 183,000 listeners and winning night at First Touch comes to the 360,000 to 100,000 listeners win. There will be attentive to the next wave of data and see if the negative trend continues to grow or get BE halt the decline. If it is ultimately up to them Manolo Lama may be accentuated change in the Spanish sports radio.