Barca rent his shirt to Qatar for 165 million

A few days ago he denounced in a post how Qatar has bought the 2022 FIFA World Cup , an investment rather than to grow a passion for the ball between one million and a half of local people, will examine the alleged new image of the emirate . But it has not been there, because the Qatari government has been seeking to increase its outreach campaign by purchasing advertising space on the shirt of one of the biggest clubs in the world.

Until now the only advertising that carried the club on his shirt was to Unicef, a nonprofit agreement that, indeed, contemplated that the Catalan club and donate one million euros a year through the United Nations Fund for Children . So, now for the first time in history, FC Barcelona rent ad space on his shirt, through which levied a whopping 165 million euros at 30 kilos per year plus 15 for the remainder of this course, to carry the logo of the Qatar Foundation.

Rental of advertising space in the Blaugrana jersey is the biggest sponsorship deal of this kind in the world far more revenue clubs perceived in this order were Manchester United (AON) and Liverpool (Standard Chartered), 23 6 million per year and Real Madrid (bwin), with 23 million. The new logo will coexist, at least a priori, with UNICEF, but the Qatar Foundation will have priority when choosing the position in front of the elastic Blaugrana.

Qatar Foundation is an organization within the Qatari government, was created by the emir and is currently chaired by his wife, dedicated to promoting education, culture and sport of the emirate. The agreement with the absolute monarchy of Qatar seems to contradict the fact to support Unicef, as long as the kingdom of Qatar is a democratic country under the influence of religion is not equal to men and women, in fact within marriage male violence is far from being penalized understood as something normal.

The truth is that both UNICEF and UNESCO, with headquarters in Doha, have special programs in the country, but this does not mean they support the Qatari government, much less, in fact, is supposed to be in countries where population has less freedom where they are needed most projects such as those carried out by the UN Foundation. So even knowing this information, I personally still had many doubts about whether it is ethical for the same club at the same time support Unicef and the Qatari government.

My surprise was even greater when Xavier Fraus, Barcelona economic vice president, announced that the official will act right, "on Monday, with Sandro Rosell to assist head Consuelo Crespo, president of Unicef in Spain, whose presence is a blessing the agreement by UNICEF. However, far from dispelling my doubts, this support does nothing to increase my confusion: if Amnesty International has been reporting that Qatar does not condemn violence against women, what are Barca and Unicef sharing bed with them?

According to the Qatar Fraus own country is a "progressive", an "absolutist monarchy parliamentary flexible but an absolute monarchy." "Ein? How is that? "Absolutist and flexible at the same time? From my point of view the agreement is, obviously, contradicts the image he presumed (or want to show off) ship, so the feeling I have is that, faced with economic problems, the new directive has Blaugrana decided to ignore his own Jiminy Cricket to think only of your pocket.

PS. And since to be a little bastard, Barca, in its Catalan spirit, will it have a timid attitude, as aloof, with the Spanish royal family, while signing agreements with Qatari absolute monarchy?

tbol.com% 2Ffutbol-media% 2Fel-boat-rent-your-shirt-a-qatar-by-165-million ">