Anyone tell you you have to run

State Lotteries has put his finger to his new advertising campaign. A very short notice, less than half a minute, with which they capture the attention of potential consumers of your product. One is surprised to be the first to Jose Maria Gutierrez Guti, then laughs with all or some of the scenes, as with the proud slogan Guti himself loose in satirical reference to his own career (Let no one tell you you have to run ) and, finally, just applauding the good humor of which for many is the greatest untapped talent of our football.

Tyrion Lannister said it best: Never forget what you are, because of course the world will not forget. Make it your best weapon and will never be your weakness. Use it as armor and nobody can use it to hurt you. And that is what makes Guti in this announcement (or what you have agreed to do) laugh at yourself and be the first to joke about the disgrace that he hung a few years ago: to be a little vague and quite vivant. A success both for the interests of LAE as for the image of Guti.

Video | YouTube
Official Website | State Lotteries